Tag Archives: Billa

The Real Peel

The wasteful-food-packaging nazi I am, I consider it my responsibility to report on this atrocity. Whole Foods, famous for their mission and commitment to sustainability, have failed us, disgustingly. Their crime: Peeling oranges, just to repackage them in plastic boxes.

The grossness of this offense comes second only to the 2012 social media meltdown of German grocer Billa, who went so far as to pre-peel bananas and rewrap their delicate, browning, exposed interiors inside of cellophane-sealed styrofoam trays, meatslab style.

But the silver lining on these tragedies is how they were received by social media. The public put these companies on blast. Fast. The action taken to correct the crime was as immediate, in both cases, as the outrage spreading virally online. So rest assured, any future packaging catastrophes will be promptly put to rest, and justice will be served, in the timeless form of public humiliation, so long as we have social media.